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GROUND
Our greatest asset isn't about ability to think, it's our ability to feel.
Every AI transformation needs ground on which to stand.
ARC Ground™ delivers signature keynotes that move fear into action, sceptics into champions, and overwhelmed teams into confident adopters who see AI as their newest team member.
In 60 minutes, Amy moves overwhelmed leaders to AI champions who amplify operations without losing their soul. Audiences walk in paralysed by overwhelm. They walk out with the confidence to embrace AI as a tool, and the critical frameworks to know what to do next.
Amy brings to stage 20 years of transformation experience and real AI deployments inside some of the continent's leading organisations. Unlike typical AI keynotes that drown audiences in hype or technical jargon, Amy uses behavioural economics and organisational psychology to create lasting transformation.
Through provocative exercises, case studies from her work and PhD research, audiences learn why, in a world where anything can be automated, the future is profoundly human.
Amy blew us away. Learned so much about AI in just one session.
- MC & Leadership Speaker -
Testimonials
“Amy is a brilliant, big- picture thinker: creative, curious, and always pushing for more. She flies in high level, sees patterns quickly, cuts through the noise, and reframes things in a way that opens up new possibilities. Amy helped me reshape my work so it actually made sense to the people I needed to reach. She helped me get into their heads, not just mine. She’s relentlessly curious, she’ll stay with you until the problem is solved, and she’ll challenge you (and your thinking) every step of the way. If you’re up for real AI transformation, Amy will meet you there.”
- Consultant, Tech -
"Amy is the Rassie of AI"
- Head of Innovation, Travel -
“I had the privilege of listening to Amy's talk on Adaptability and AI. Not only did she captivate the audience and leave everyone inspired, but she also left me a few resounding pieces of advice that I have implemented into my day-to-day life, professionally. Her talks are something that every person should hear."
- COO, PR Agency
"Where AI meets humanity. Meet Brene Brown of AI."
- CEO, Social Alchemist
"Amy took us on a journey of discovery. We all left the AI workshop inspired and full of ideas on how to leverage AI in our business. As Amy says, the future is profoundly human!"
- CEO, Luxury Cosmetics
"Amy said what many of us have been feeling: yes, AI is everywhere, but that just makes being genuinely human more valuable, not less. Amy reminded us that we're not thinking machines that feel, we're feeling machines that think."
- CEO, ASATA Group
“Amy illuminated blind spots, reframed long-held views, and introduced fresh perspectives on our AI strategy.”
- Lead Principal, Private Wealth Management
“Her storytelling, technical mastery, and emotional intelligence make complex ideas simple and unforgettable.”
- General Manager, Channel
"Amy delivered what was undoubtedly the most engaging and impactful presentation I witnessed. For nearly an hour, Amy held a room full of travel professionals completely captivated - no small feat on the second day of our ASATA conference when attention spans typically waver. Undoubtedly the most engaging and impactful presentation I witnessed at that conference, Amy's contribution beautifully articulated the nuanced relationship between humanity and artificial intelligence. "
- CEO, Communication & Marketing Agency
“Amy is the strongest Executive Advisor I’ve ever met. What sets her apart from others, is her extensive experience, exceptional communication skills, and her ability to distil complex issues into clear, actionable insights. She challenges your thinking with a unique interdisciplinary approach that blends technology, AI, business strategy, operations, leadership, psychology, philosophy, and health. Amy is my go- to thought partner not only for business, but for most major life decisions.”
- VP of Strategy, Retail
“Working with Amy on our AI strategy has been nothing short of transformative. At the onset of our engagement, we were struggling to clarify our vision into a succinct strategy. Amy didn’t hand me a template like other consultants have, instead she became a thought partner. Amy quickly identified gap and helped us incorporate tech tools. Amy asked tough questions that challenged my assumptions and provided actionable insights. Amy’s approach dramatically improved our efficiency, facilitating a polished and credible strategy within 48 hours.”
- Financial Director, Retail
“What sets Amy apart is her cross- industry expertise, a razor- sharp analytical approach and a genuine commitment to success. She consistently went above and beyond, offering guidance that was both practical and inspiring. Thanks to Amy, I now feel more confident in my leadership than ever before. I highly recommend Amy to any organisation or leader seeking a trusted, strategic partner to accelerate AI growth.”
- GM, Luxury
“Amy sees things differently. Her curiosity, creativity and analytical mindset will help you answer questions and reach conclusions that were always in front of you, but never drawn out. She is extraordinary; kind but never afraid to say what needs to be said. Sometimes it’s not what you want to hear, but it’s always want you need to hear. Spending time with her will make you think differently and you’ll never look back! Any business will greatly benefit from her expertise. You’ll be hard- pressed to find it anywhere else.”
- Head of Employee Experience, Tech -
“Amy bridges two worlds, translating complex technology into clear business strategy. She is a rare advisor fluent in both languages.
She brought relief to our team.”
- CEO, Mining Technology
“Amy has the MIDAS touch and brought it to our organisation.”
- Director, Investment Management
"Our keynote speaker Amy was exceptional and really gave the 200 plus sports industry guests a great deal to ponder and action with respect to AI, Adaptability and the way they prepare themselves for the future."
- Managing Director, Capitalise Media
INTELLIGENCE
UNLEASHED
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